In a stunning cinematic showdown, Greta Gerwig’s vibrant and imaginative film “Barbie” and Christopher Nolan’s emotionally charged historical drama “Oppenheimer” have both graced the big screen with unforgettable box office openings. Topping the charts in North America is none other than Warner Bros. Discover “Barbie,” which has taken the industry by storm. The anticipation was palpable, with the film raking in an impressive $22.2 million from Thursday’s preview ticket sales alone – the highest of the year.
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The momentum didn’t stop there, as “Barbie” continued to dazzle on Friday, adding another $48.2 million from 4,243 theaters, resulting in a staggering total of $70.5 million for its opening day. This meteoric rise outshone even the previous record-holder, “Spider-Man: Across the Spider-Verse,” which had earned $51.8 million back in June. As the pink wave engulfs audiences, it now sets its sights on claiming the title for the biggest three-day debut of 2023.
Behind this box office bonanza lies a bold venture by Mattel, taking their iconic doll to the silver screen. The production costs reached $145 million, a hefty investment matched by an extensive marketing campaign that painted bus stop benches pink and brought a Dreamhouse to life in Malibu. The risk has paid off, with “Barbie” receiving glowing reviews from top critics, boasting an impressive 90% approval rating on the aggregate website Rotten Tomatoes. Audiences, too, have been captivated, expressing their delight with an enthusiastic “A” Cinema Score grade, as revealed by early surveys of moviegoers.
Barbie Box Office Analysis
The spectacle shows no signs of slowing down, and the summer spotlight continues to shine brightly on “Barbie.” This film, with its unique blend of creativity, nostalgia, and modern appeal, has indeed gone boom, captivating hearts and minds alike. As the weekends roll on, and movie enthusiasts flock to the theaters, “Barbie” is poised to keep its box office eruption alive, making this summer one to remember for all who have embarked on this enchanting cinematic journey.